Date : 2025
Project : Branding and Can Packaging
Brief : B'ssap is an independent beverage brand launched in Lille, France, specialising in hibiscus-based drinks. The project involved creating the brand's complete visual identity, including the logo, branding system, and packaging design. The objective was to develop a modern and vibrant visual identity that respected the established design codes of the beverage market while allowing the brand to stand out on the shelf.
The client wanted a colourful, approachable, and refreshing identity that reflected the natural ingredients and the product's authentic origins. The packaging was designed using Pantone colours to ensure accurate colour reproduction and high-quality print production.
Today, the product is commercially available, with the visual identity applied across its packaging and communication materials.
Customers’ networks : @bssapfr
