Date : 2026
Project : Mini Branding
Brief : Bodygyal is an emerging women's fashion brand designed for confident, modern women. The project consisted of creating the brand's complete visual identity, including the logo, typography, graphic system, and brand guidelines. The client wanted a bold and contemporary identity that reflected confidence, mouvement, and individuality.
The challenge was to create a visual language that balanced a premium fashion aesthetic with a strong streetwear influence, allowing the brand to stand out in a competitive market while remaining versatile across clothing, packaging, and digital communication.
The identity was designed to ensure consistency across all touchpoints, establishing a recognisable and distinctive brand image.
Customers’ networks : @bodygyal.collection
